Bachelor of Business Administration in Digital Marketing (B.B.A)
Our Bachelor of Business Administration in Digital Marketing (B.B.A) equips you with the skills to excel in the digital marketing world. You’ll learn about social media strategies, SEO, content marketing, and data analytics, preparing you for a dynamic and innovative career in the ever-evolving digital landscape.
| Program Name | Bachelor of Business Administration (B.B.A) |
| Program Level | Bachelor |
| Concentration | Digital Marketing |
| Modules | 18 |
| Credits | 150 |
| Duration | 2 to 4 years |
- Web Design and Development
- SEM and SEO
- Introduction to the Digital Advertising Landscape
- Consumer Behavior and Market Research
- Marketing for the Digital Economy
- Basics of Digital Management
- International Business Management
- Business Analysis
- Data Analytics
- Data Mining
- Digital Marketing Laws
- Business Laws & Ethics
- Artificial Intelligence for Business
- Real Estate Construction and Portfolio Development
- Business Project Management
- Digital Retailing
- Content Marketing
- Lead Generating & Email Marketing
- Possess a High School Diploma or its equivalent.
- Be proficient in English language (as per TOEFL or IETLS test for non-native English speakers).
- Have basic operating knowledge of a smartphone or a computer.
- Distinction: 90% and above
- Pass: 50% to 89.99%
- Fail: below 50%
Business plan.
Regular fee: $2,000 (USD) one-time fee.
- Payment plans: One-time payment of $2,000, $200/month for one year, or $100/month for two years.
- Payment method: Stripe.
- Provide the names of your previous schools and the dates of attendance.
- Submit a scanned copy of the following:
- government-issued photo ID,
- two letters of recommendation, and
- test scores (TOEFL or IETLS for non-native English speakers).
- ⚠️You can submit the documents when applying or email them later to giuadmissions@fgjf.org latest within four weeks from the start date of your first-course registration.
- Wait for a response from our admission staff within seven working days.
- Receive your provisional admission letter.
- Make payment.
- Start studying.
- Social Media Manager
- Digital Marketing Coordinator
- Content Marketing Specialist
- SEO Specialist
- Email Marketing Manager
Frequently Asked Questions (FAQs)
Have More Questions?
Our admissions staff is available Monday – Friday from 9:00 a.m. – 9:00 p.m. (EST) to answer your questions and provide assistance with the admissions process. You can reach us by e-mail at giuadmissions@fgjf.org.
Other B.B.A Specializations
Bachelor of Business Administration in Marketing for the 21st Century (B.B.A)
Bachelor of Business Administration in Artificial Intelligence, Machine and Deep Learning (B.B.A)
Bachelor of Business Administration in Deep Thinking and Strategy (B.B.A)
